SEO and marketing for dental practices

The patients are searching. The question is whether they find you.

Every week, people a few streets from your chair type "dentist near me" and book with whoever shows up first and answers the phone. When that is not you, nobody tells you. There is no missed call report for the patient who never called.

Dental practices only No lock-in contracts Reports you can read in five minutes
New dental practices registering each year 11,346 in 2025

196,165 practices have opened since 2010, about one every 42 minutes. Every one of them is somebody a patient near you might find first. The axis starts at 10,000 rather than zero, because the story is the run rate, not the total. See how crowded your own town is.

1 The practice two streets over
2 A corporate chain clinic
3 A new office that opened last year
? Your practice

This is the moment a new patient is won or lost. That decision takes seconds, and it is happening in your ZIP code today.

Do the math

What are the missed ones actually worth?

Move the sliders to match your practice. This is money that has already left, quietly, a few hundred at a time, and it is the cheapest thing on this page to stop.

Walking out the door every year $0

What it adds up to, month by month

Three numbers you set, multiplied: missed inquiries a week, times fifty two weeks, times the share that would have booked, times what a patient is worth to you in their first year. Nothing is assumed on your behalf and nothing is hidden in it. It is a rough guide rather than a promise, and we work out the real figure for your practice during the free leak check.

The quiet problem

Most practices are not short of demand. They are leaking it.

Nobody calls to tell you they picked someone else. The loss is invisible, which is exactly why it goes on for years.

They never see you

You are on page two of Google, or missing from the map results entirely. To a patient searching at 8pm, a practice that does not appear does not exist.

They see you and hesitate

Old photos, thin reviews, no prices, no easy way to book. They open three tabs, and the one that looks most reassuring gets the call.

They call and nobody answers

Lunch break, a busy Monday, a form that lands in a mailbox no one checks. A first time patient rarely calls twice.

What we do

Four places a patient gets lost, and what we do at each

You look after teeth. We look after the walk a patient takes before your chair, which is where almost all of them are lost.

Never found

If you are below the fold on the map, you are not in the running. We get your practice into the results that matter in your town, for the treatments you actually want to do.

Found, then passed over

Four stars from 2019 next to a rival on 4.9 from last month decides it before anybody calls. A steady flow of fresh reviews, and a profile that answers what nervous patients will not ask.

Interested, then gone

A slow page on a phone at a bus stop loses the patient before it finishes loading. A site that is quick, reads warmly, and makes booking the obvious next thing.

Booked, then forgotten

The inquiry that arrived at 7pm and was never answered is the cheapest patient you will ever lose. Missed call follow up, alerts on the day, and reactivation for the ones already going cold.

The full method, step by step

Why dental only

We do not market plumbers, gyms and law firms on the side

Dentistry has its own rhythm. Patients search differently for an emergency at 9pm than for implants they have been thinking about for two years. Insurance questions, nervous patients, hygiene recalls, the school holiday dip: we already know them, so you do not spend your evenings explaining your business to a marketer.

  • We know what an implant inquiry is worth compared to a check up
  • We write in a way that calms anxious patients instead of shouting at them
  • We keep your claims on the right side of advertising rules
  • We never take on a competing practice in your area
1 practice

per area. Your growth is never sold to the practice down the road.

30 days

notice to leave. We keep clients by working, not by contract.

Yours

Your website, your listings, your reviews. You own every account we touch.

How it feels to work with us

A grown up conversation once a month, not a wall of graphs

By month three you know how many new patients came from marketing and what each one cost. Most practices have never had that number.

What we report

Nothing lands on your desk unless you need to decide something.

How we run it

Your front desk gets a text the moment an inquiry arrives, so nobody waits until tomorrow.

In every plan

That is what we hold ourselves to. Ask on the call and we will show you how it is measured.

The Dent-OX dentist directory

We also send patients to practices, not just traffic

Our directory covers every dental practice in the United States, listed from the public federal registry, and sends patient requests straight to practices that have claimed their listing. No commission on treatment and no lock in.

  • Every US dental practice, listed from the public federal registry
  • Patients search by location, distance and specialty, then send one request
  • Claimed listings receive those requests by email, free and staying free

Claim my listing How crowded is my town?

Straight answers

Questions practice owners ask us first

How long before I see new patients?

Fixing the obvious leaks (map listing, missed inquiries, booking on mobile) often shows up within four to six weeks. Climbing the search results for competitive treatments is a three to six month job, and it keeps compounding after that.

Do I have to rebuild my website?

Not usually. We start with what you have and change the pages that are costing you bookings. If the site is genuinely holding you back we will say so, show you why, and quote separately.

What if I already have an agency?

Then the leak check is a free second opinion. We will tell you plainly if what you have is working, and we would rather say so than sell you something you do not need.

Will you lock me into a year?

No. Month to month with 30 days notice. If the work stops paying for itself, you should be free to walk.

Do you work with more than one practice in my area?

Never. When we take on your practice, your area is closed to competitors of yours.

Find out what your practice is missing

A free New Patient Leak Check shows exactly where inquiries are slipping away, in plain English, and what each leak costs you a month. No jargon, no obligation, and the report is yours whether or not we ever speak again.

Get my free leak check

Usually back to you within one business day.

Get my free leak check
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